Every business experiences some level of friction optimizing disparate CRM, loyalty, retail media, e-commerce and promotion management systems and business processes. We specialize in assessing and optimizing cross-functional promotion planning processes and tools. We also take on the time-consuming task of evaluating new technologies (RFI/RFP).

We’re OKR (Objectives & Key Result) freaks! Deeply convicted that operating systems build accountability and scale, we specialize in Peak Operating System - a proven OKR growth methodology adopted by TechStars startup accelerator and hundreds of VC-backed companies. We conduct Quarterly & Annual OKR & KPI planning sessions, with executional support on weekly implementation.

Lucero Growth offers a range of services, from custom Go To Market Plans to turnkey campaign packages for repeatable product launches. We specialize in SaaS business planning– starting with ICP definition, positioning and launch strategy development, and excel at storefront launches for grocery and e-commerce businesses.

Lucero Growth fulfills Fractional CMO & COO assignments for Grocery Retail, e-commerce and SaaS (fintech, retailtech) clients. Whether project based or interim engagements, we excel at rapidly assessing growth, marketing and/or operating execution challenges, and delivering actionable plans to improve operating results.